Every sponsor of Writer’s Block is a place I already love. These are local businesses I frequent, the same ones where I run into many of you before a show or on any given weekend. So when it came time to bring in sponsors, it wasn’t about chasing corporate dollars, it was about connecting the dots.

The idea was simple: if I already see our audience at these spots, it stands to reason that more of you would love them, too. And maybe, just maybe, some of their regulars will stumble into one of our shows and discover a new songwriter they didn’t even know they needed in their life.

It’s a win-win, great local businesses supporting original music, and great music introducing people to the places that make Madison special. So check them out, support them, and keep the whole thing going.

A special shoutout to Forward Craft & Coffee, our very first sponsor and a place that feels like an extension of Writer’s Block itself. If you’ve ever walked into Forward, you know—it’s the kind of spot where great conversations happen, where ideas spark, and where a well-crafted drink can make a good day even better. They’ve been supporting us from the start, not just because they believe in live music, but because they believe in community. So next time you’re there, raise a glass (or a cup) to them for helping keep the music going.